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How to Increase Sales with Wedding Shows

How to Increase Sales with Wedding Shows

Asante Carter |

Every DJ asks this question:

How do I Increase Sales and Get a Fast ROI on my lighting and DJ investments?

One of the best ways to get in front of potential clients and book more gigs is by attending wedding shows.

  • Why do a wedding show?

    • Direct access to brides and grooms actively looking for vendors.
    • Normally,  all you need is 1-2 weddings booked and instantly make back your investment.
    • Build your brand, network with other vendors, and get referrals.
    • Stay ahead of competitors by seeing how other DJs present themselves.
  • 5 Tips for a Successful Wedding Show
    1️⃣ Stand Out – Have a professional-looking booth with good branding and lighting😉.
    2️⃣ Engage Attendees – Don't just stand there! Talk to couples and ask about their wedding plans.
    3️⃣ Offer a Show Special – A limited-time discount or exclusive package can push couples to book on the spot.
    4️⃣ Capture Leads – Have a signup sheet, QR code, or tablet for easy lead collection.
    5️⃣ Follow Up ASAP – The key to converting leads is quick follow-up with a personalized message.

💡 Never been to a wedding show? Attend one as a guest to see how DJs set up, how they sell, and what you can do better. Many shows allow free entry for visitors!

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