Customer Spotlight: Nick McPherson
Meet Nick McPherson, owner of NWN Entertainment, a multi-op DJ company based in Schenectady, New York.
With 9 years of experience, Nick and his team provide DJ, photo booth, and lighting services, handling around 65 events per year with a strong focus on high-energy production.
NWN Entertainment has carved out a unique niche by delivering concert-level school events, powered by a young, relatable DJ team that connects perfectly with student crowds.
💬 Advice to Other DJs
“Find your niche in your market and think long-term with gear purchases. When I started, I bought effect lighting I quickly outgrew. Prioritize wash-based lighting like the BLUSA IR-4s — they’re versatile, easy to upsell, and can be used in multiple ways.”
💡 What Makes Nick Stand Out
“We’ve captured a niche doing concert-level school events, and our DJs being in their mid-20s to early-30s helps us connect with that audience.”
Want to connect with Nick?
- 🎧 Company Name: NWN Entertainment
- 📍 Location: Schenectady, NY
- 🎶 Services: DJ, Photo Booth, Lighting
- 🗓️ Years Experience: 9
- 🏢 Business Type: Multi-Op
- 🕒 Status: Part-Time
- 🎉 Events Per Year: ~65
- 📷 Instagram: @djnvision
- 🌐 Website: nwnentertainment.com